Who says newspapers are dead? Almost every vehicle that drives up came because they saw the story in the Houston Chronicle. Staff have been busy answering the phone with callers wanting to get Covenant House’s address. The second largest group brought donations because they saw an article in the University of Houston’s Daily Cougar (or they were notified of Do1Thing by the enterprising reporter/PR maven Amina Rivera).
The Fox26 story that ran earlier in the week generated a few calls, said Carolyn Garrard, PR director for Covenant House, and many church groups responded to the call for donations. But by far, the largest response came from newspaper readers.
